Proven Article Marketing Strategies To Win Online

By Michael Fleischner

Article marketing is one of the most popular ways to enhance your seo efforts. With the introduction of article submission tools, the task of distributing your articles across the Internet is easier than ever before. There are a number of rules you should follow if you want to get the most from your article marketing.

Here some article writing and submission guidelines that I've personally used to enhance the overall impact of my submissions and guarantee that articles are placed on web pages with a high Google PR.

The value of article marketing is that your content has a life beyond a single web page. Website owners visit many of these article aggregation websites to find relevant content for their website, blog, or newsletter. As a result, your article can continue to be published for quite some time after it is submitted and posted. The real value of article submission is when third party sites provide a link back to your website in exchange for the content you have provided.

Timely And Valuable Content Pays Dividends. When creating an article, spend more time on the planning phase than the actual writing of the article. You want to make sure that the information you provide is related to something current and of interest to your potential audience. By doing so, other website owners find true value in the content and post it to their website or blog.

Write Your Article Around A Keyword Phrase. When you write an article about a particular topic, select a keyword phrase that helps to promote your website or service. The result is that search engines will be able to find your content easily based on the specific keywords noted.

Create A Strong Headline. By developing a catchy headline, readers are drawn into your content and take notice. Even though your primary purpose is content distribution and building in-bound links to your web site or blog, don't lose sight of promoting your content in a valuable way. Article submission works best when your headline requires individuals to stop and take notice. This leads to greater awareness and action among webmasters seeking content.

Create A Compelling Headline. By developing a catchy headline, readers are pulled into your content and take notice. Even though your primary purpose is content distribution and building links to your website, don't lose sight of promoting your content in a valuable way. Article submission works best when your headline requires individuals to take notice. This leads to greater awareness and action among webmasters seeking content.

Automate Your Process With Article Submission Software. There have been a significant number of improvements in article marketing during the last few years. It's easy to find a number of article submission software packages that can automate or semi-automate the submission process. Although nothing can truly replace developing your own article content, article submission can be automated with the help of article marketing software and technology.

Submit Your Articles To Top Directories. Don't waste your time submitting your article to sites that are brand new or only have a low Google PR. Find top ranked article sites using some type of article submission software that can give you indication of site age or Google PR. This helps you to spend your valuable time submitting to websites that can truly provide value to your article marketing efforts.

Using article marketing is simply a great way to improve your websites ranking. With the help of distributed content and links back to your website, search engines like Yahoo! take notice and assign your website a good amount of value. This comes back to you in higher rankings and Google PR.

If you're doing business on the Internet then you are someone who considers article marketing as an important part of your search engine optimization strategy. Not only can article marketing help you promote your website, but original content is viral in nature and builds your traffic to your website over time.

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